Website homepage for Popoff Events, a wedding and event planning company, featuring images of event decorations, balloons, and a woman with a party hat, with text promoting their services and slogan.

Blending style with simplicity

Get to know By Emily Jane

a Dallas website design studio serving wedding businesses worldwide

We love working with kind, inclusive service providers in the event industry & beyond!

Planners

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Florists

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Venues

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Photographers & Photo Booths

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Bakeries, Cake Designers, & Caterers

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Calligraphers & Stationers

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Live Illustrators & Live Painters

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Officiants & Celebrants

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Hair & Makeup Artists

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Live Musicians & DJs

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Wedding Business Coaches

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Family Photographers & more!

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Planners ✿ Florists ✿ Venues ✿ Photographers & Photo Booths ✿ Bakeries, Cake Designers, & Caterers ✿ Calligraphers & Stationers ✿ Live Illustrators & Live Painters ✿ Officiants & Celebrants ✿ Hair & Makeup Artists ✿ Live Musicians & DJs ✿ Wedding Business Coaches ✿ Family Photographers & more! ✿

If your brain is tapped out from making decisions… We get it.


That’s why we focus on what actually matters:

Streamlined process, non-boring design, and making it ridiculously easy for your dream clients to wanna take the next step.

If you’re looking for something totally trendy with flashy animations… we’re probably not your people.

But if you want a website that feels polished, focused, and aligned with where your business is now?

You’re gonna fit in real nice here.

LEMME HEAR MORE
 

We’ve got all aspects of your website covered

so you can stop spinning your wheels

You don’t need to juggle five vendors trying to piece everything together. Our small team works as a collaborative studio to simplify your project.

  • A woman in a pink dress giving a presentation at a podium, holding a microphone and a remote control, with a glass of water nearby and a screen in the background.

    Emily

    Website Designer & Studio Lead

  • A woman wearing a purple top and patterned pants standing by a microphone, speaking to an audience in a banquet hall with large windows overlooking leafless trees. The hall has a fireplace decorated with greenery and candles, and tables set with floral centerpieces and drinks.

    Natalie

    Messaging & Copy Strategist

  • Five women sitting and standing around a dining table in a restaurant or banquet hall, smiling at the camera, with large windows and green trees outside.

    Sasha

    Branding Designer

  • Christy

    SEO Specialist

A woman with long brown hair sitting on a bed, holding a smartphone in her right hand, wearing a lavender sweater, blue jeans, and lavender socks, with a cream-colored blanket and a decorative wall hanging behind her.
A white, fluffy cloud illustration on a black background.

Started with a camera, now we're here

What’s up, I’m Emily Jane Lee! (she/her)

My first creative business was as a Dallas-based photographer, fueled by my love of America’s Next Top Model and a history of staging no-budget photoshoots for my MySpace profile.

But in 2018, my health reached a point that made my photography business unsustainable. So I decided to dip my toe into helping other creatives like myself with their online presence instead. I got hooked on simplifying the technical side of business and making things feel smoother (and more beautiful!) for my clients.

Now, I believe in operating a business that’s flexible, sustainable, and actually supports real life — hence why we operate almost completely asynchronously. (If you’re also someone who’s neurodivergent or deals with chronic health stuff, you know how essential that is!)

Oh, and when I’m not working on websites, you might find me walking my pug mix, Dori, and listening to the Just Trish podcast, my fave!

Over the years, here’s what’s happened:

Along the way, I’ve been featured by industry experts like Renee Sabo, Becca Pountney, Amber Anderson, and Carissa Kruse.

I’m also a Squarespace Circle member and Square Secrets Business certified designer, with features from platforms like HoneyBook, Sourced Co, and Book More Brides.

I’ve been honored to speak for organizations and summits too, including the American Association of Certified Wedding Planners, Wedding Summit Series, and Book More Weddings Summit.

Sweet! I'm looking for a speaker

We don’t believe in more for the sake of more

A light purple, cloud-shaped graphic with multiple rounded lobes.

In Our Design

We don’t try to create the craziest, flashiest designs. Instead, we design from a place of simplicity so we can guide your audience to take action - WHILE highlighting your winning personality.

In Our Process

We’re all about minimizing overwhelm, saving you time, and preventing decision fatigue. We use a mostly call-free process and quick communication, while leaving space for “life-happens” days. Let’s be real, most meetings coulda been an email!

In Our Guidance

No unnecessary upsells around here. We give you only what’s actually needed for your goals. Sometimes the “easy” way is the right way. More isn’t always better, and we’ll be upfront with you about that.

Light purple cloud shape with multiple rounded lobes.

Sound like your kind of people?

AWW YEAH BROTHER, LET’S TALK